People who regularly attend gigs live longer, happier lives according to a new study conducted by digital communications company O2.
Patrick Fagan, the behavioral science expert who led the study, said:
“Our research showcases the profound impact gigs have on feelings of health, happiness and wellbeing – with fortnightly or regular attendance being the key. Combining all of our findings with O2’s research, we arrive at a prescription of a gig a fortnight which could pave the way for almost a decade more years of life.”
The gig-loving researchers used psychometric and heart-rate tests to show that experiencing live music improves feelings of self-worth and closeness to others by 25%, and improves mental stimulation by an incredible 75%.
All in all, just 20 minutes at a gig was shown to increase wellbeing by 21%, whereas the same amount of time spent doing yoga or walking a dog resulted in just 10% and 7% increases respectively.
These amazing findings show the power of not just listening to music, but experiencing it with others at the same time.
The study did not, however, account for any detrimental effects that getting off chops for a gig could have on lifespan or happiness.